The Formula for Success is Different... High-End Apartment 'Brighton N40' with Rarity
- High-end apartments where wealthy individuals gather, value soaring vertically due to rarity... 'Price is what you call'
- 'Brighton N40' located in the heart of Gangnam, differentiated product appeal and increased rarity of new construction in Gangnam-gu
Highly scarce high-end complexes continue to soar. High-end complexes, whose main demand comes from wealthy individuals, are regarded as a proven 'success formula' in the real estate market.
'Nine One Hannam, Hannam The Hill' are luxury apartments famous for being home to celebrities, including entertainers, as well as political and business figures. These complexes lead the real estate market by emphasizing differentiated locations and product qualities.
The main commonality of the two complexes is their 'highly scarce locations.' Behind the complexes lies Namsan Mountain, and in front is the Han River, situated in a traditional upscale residential area where dozens of embassies are concentrated. Accessibility to downtown Gangbuk is convenient via Namsan No.1 Tunnel, and access to Gangnam is also easy through Hannam Bridge.
Additionally, both complexes possess differentiated product qualities. 'Nine One Hannam,' designed by a world-renowned architect, applied numerous high-end finishing materials such as Finnish outdoor terrace floor decking, Italian marble and tiles, Dutch wallpaper, and Swiss washbasins. Similarly, 'Hannam The Hill' used premium imported brands for everything from kitchen furniture exhibited at the Milan Expo to finishing materials.
Moreover, both complexes adopted a rental supply method with 'conversion to sale after lease' at the time of supply. Nine One Hannam applied a method of conversion to sale after a 4-year lease, while Hannam The Hill applied conversion after a 5-year lease.
As a result, while demand is focused on complexes with similar conditions to Nine One Hannam and Hannam The Hill, 'Brighton N40' is a high-end complex located in Nonhyeon-dong, Gangnam. It successfully completed the supply of its first phase last year through the 'conversion to sale after lease' method.
This complex, which applies 'Brighton,' Shin Young's representative leading developer's high-end residential brand, will supply the second phase through a sale method that does not require a subscription savings account. Immediate move-in is possible after contract.
Brighton N40, located in Nonhyeon-dong, Gangnam-gu, Seoul, is a high-end apartment complex consisting of five buildings with 4 basement floors and 5 to 10 above-ground floors. It comprises a total of 148 units, including 140 modern houses ranging from 84 to 176㎡ and 8 heritage penthouses ranging from 171 to 248㎡. Among these, 29 units are being sold this time: 8 units of 84㎡, 19 units of 126㎡, and 2 units of 176㎡.
The location offers easy access to and from the area by car via Hannam Bridge, Olympic-daero, and Gyeongbu Expressway. Additionally, there is Hakdong Park, approximately 30,000㎡ in size, behind the complex, and it is surrounded by luxury detached houses and high-end villas, providing a pleasant living environment. Furthermore, GIA International School and renowned private elementary schools are nearby.
The architecture and landscaping design of the complex were undertaken by the world-famous architect Jean-Michel Wilmotte.
Also, a 'Wellness Lounge' composed of fitness facilities, a golf lounge, a Pilates lounge, and a GX room has been established, along with a 'Private Lounge' featuring an open kitchen, hall, and wine rack, ideal for social parties or small gatherings.
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Brighton N40 offers luxury hotel-style personal secretary services through Shin Young's real estate service platform subsidiary, SL Platform. In addition, through a dedicated service team, residents can use secretary services such as booking performances, travel, golf rounds, or scheduling for business trips and social gatherings.
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