Seongdong-gu 'Baedal Teukgeup' Surpasses 930 Million KRW in Annual Sales After 1 Year
Seongdong-type Public Delivery App ‘Baedal Teukgeup’ 1st Anniversary...Revitalizing the Local Economy through Win-Win Consumption
One Year of Operating Seongdong-type Public Delivery App with 614 Partner Stores and Cumulative Sales Exceeding 930 Million KRW
Online Survey Conducted for Users with 10,000 KRW Baedal Teukgeup Discount Coupons Given to 100 People by Lottery
Seongdong-gu (Mayor Jung Won-oh) has surpassed cumulative sales of 930 million KRW just one year after operating the public delivery app ‘Baedal Teukgeup.’
Since its launch in July 2022, the Seongdong-type public delivery app ‘Baedal Teukgeup’ has registered 614 partner stores as of the end of July this year, achieving cumulative sales exceeding 930 million KRW.
Compared to other private apps, Baedal Teukgeup does not charge partner stores any registration or advertising fees, and the commission fee is only 1% per transaction, reducing the cost burden on small business owners. Additionally, card fees based on sales range from 0.92% to 1.92%, which is lower than the 3% range of private apps. Consumers can enjoy various benefits such as issuance of discount coupons, as well as discounts on existing food prices and delivery fees. The district plans to improve the system to allow payment with local currency in the future.
To mark the first anniversary of Baedal Teukgeup, Seongdong-gu is conducting an online survey until the 13th of this month to gather user feedback on app satisfaction, usage frequency, and improvement suggestions. Users can conveniently participate via mobile through the satisfaction survey banner posted on the Baedal Teukgeup app or the ‘Our Neighborhood’ bulletin board. Among participants, 100 people will be selected by lottery to receive a 10,000 KRW Baedal Teukgeup discount coupon.
Seongdong-gu plans to actively utilize user feedback to improve any shortcomings in the operation of the delivery app and to promote the project. Moving forward, various events and promotions will be held to actively recruit partner stores and increase app usage to revitalize the public delivery app.
The Baedal Teukgeup app can be installed from the Google Play Store or App Store, and partner store applications can be made through the Baedal Teukgeup website or customer center phone. Currently, various discount coupon giveaways are being held to celebrate the summer Boknal (dog days) and Liberation Day.
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Jung Won-oh, Mayor of Seongdong-gu, stated, “Amid rising prices causing difficulties for both consumers and small business owners, the Seongdong-type public delivery app greatly helps revitalize the local economy through win-win consumption,” and added, “We will continue to strive to provide better services.”
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