Implanted Kid Rises in Seongsu... LG Uplus '1st Youth Festival'

August 26: 800 Guests Invited to Seongsu S Factory
Performances by Implanted Kid, Zion.T, Holy Bang, and More
'Happy Youth Day' Offers 'Travel' Benefits for July Vacation

LG Uplus announced on the 17th that it will hold the summer vacation university campus joint festival, ‘Youth Opening Festival.’ This Youth Festival will feature a group game called ‘Youth Power Campus Competition’ with a total of 800 participants from 8 universities, along with brand experiences supporting youth and performances by artists. The Youth Festival will take place on Saturday, August 26, from 1 PM to 6 PM on the first floor of Building D at S Factory in Seongsu-dong, Seongdong-gu, Seoul.

The event will offer various experience zones and photo zones. Famous artists such as Implanted Kid (Kim Min-su from Pisik University), Zion.T, and HolyBang will participate in the performances. In addition, partner companies supporting youth, including Domino’s Pizza, Waffle University, and Heineken, will provide food and entertainment to make the festival even more vibrant.

LG Uplus is conducting an online pre-event called ‘Youth Power Competition’ to select the 8 universities that will participate in the Youth Festival. Interested participants can apply by entering their school name on the application page of the Youth Festival website (uth.co.kr/Uthfestival). The top 8 universities with the highest number of applicants will be selected. Applicants will receive a 100% instant winning ticket for MyChew candy. If five friends apply through a shared link, an additional GS25 mobile gift card worth 3,000 KRW will be given. The top 8 schools will be announced on the 4th of next month. On the 8th, 50 people from each school will be randomly selected to receive two Youth Festival invitation tickets per person.

Meanwhile, the ‘Happy Youth Day,’ which offers birthday-like benefits on the 20th of every month, has prepared ‘Jeju Travel’ related benefits for July to celebrate the summer vacation. Youth customers can apply for and receive benefits such as ▲two cans of Jeju Beer Jeju Nuvo (non-alcoholic) ▲Baskin Robbins Dolharubang Monaka ▲Snow VIP 3-month subscription ▲Jeju private detached accommodation voucher ▲2023 Water Gun Festival admission ticket ▲four Youth-exclusive items for Battlegrounds ▲and a 50% discount on U+ Safe Roaming Zero Premium.

Kim Da-rim, Head of Marketing Strategy at LG Uplus, said, “We are pleased that customers can feel enjoyable changes in their daily lives through the communication and cultural benefits and programs proposed by Youth. Especially through the first Youth Festival we are hosting this time, we aim to increase brand preference and loyalty by allowing people in their 20s to directly experience Youth’s brand philosophy of filling themselves while having fun.”

This content was produced with the assistance of AI translation services.