Seongbuk-gu Partners with Danggeun Market to Promote District Administration

Strengthening Gu Administration Promotion through Danggeun Market Neighborhood Life Service

30,000 Views and Over 1,000 Regular Followers in Just Two Weeks after Official Account Launch

Activating Neighborhood Communities for Local Residents to Communicate and Interact

Utilizing Location-Based Platform for Customized Promotion by Neighborhood, Age, and Gender

Seongbuk-gu communicates and interacts with residents through the Danggeun Market Neighborhood Life service, sharing information about local events and cultural programs.

Seongbuk-gu (Mayor Lee Seung-ro) is promoting gu administration using the secondhand trading online platform 'Danggeun Market'.

Since last month, Seongbuk-gu has launched the ‘Danggeun Market Neighborhood Life’ service where local residents communicate. The goal is to deliver gu administration news quickly and accurately, activate the community, support residents’ convenient living, and enhance the effectiveness of gu administration promotion.

‘Neighborhood Life’ is one of the services of ‘Danggeun Market,’ the largest secondhand trading platform in Korea.

It is a location-based service where locally verified neighborhood residents can access news and exchange information within the community.

The official Danggeun Market Seongbuk-gu account surpassed 30,000 views and 1,000 regular followers (subscribers) within two weeks of its launch, showing enthusiastic response and interest from residents. Through the ‘Neighborhood Life’ community, the gu provides useful information such as local events, cultural programs, and promotions while interacting with residents.

Seongbuk-gu plans to leverage the platform’s advantage of regional targeting to increase the effectiveness of gu administration promotion and attempt new promotional methods such as targeting by age and gender according to policies and projects.

Additionally, statistics such as post views by region will be used as data for policy formulation.

Mayor Lee Seung-ro of Seongbuk-gu said, "We expect that promoting gu administration through Danggeun Market Neighborhood Life will provide residents with a better living environment and emphasize the role of neighborhood communities, contributing to the development of the local society. We will continue to do our best for residents’ convenient living and local community development."

The gu plans to continue approaching residents’ daily lives through fun and interesting content within ‘Danggeun Market Neighborhood Life.’

This content was produced with the assistance of AI translation services.