July 7 at Busan Station, Focused Promotion of 'YOLO Galmaetgil 10 Routes' and 'Walking Practice on the 11th of Every Month'

Gateway Area Campaign for Tourist Influx... Expected to Raise Awareness of Customized Walking Travel Routes for Tourism

On the 7th, Busan City will carry out a promotional campaign for ‘YOLO Galmaetgil Walking’ to encourage walking in daily life at Busan Station.

Promotional Poster for Practicing Walking in Daily Life.

Promotional Poster for Practicing Walking in Daily Life.

View original image

It is a walking travel route that you must try when you visit Busan, designed as a tourism-customized course that can be completed within half a day per course. There are a total of 10 courses, including 7 coastal courses, 1 riverside course, and 2 mountain hiking courses, allowing you to experience the unique charm of Busan where pristine nature such as mountains and sea beautifully coexist with the urban landscape.


This campaign is organized to intensively promote the ‘Top 10 YOLO Galmaetgil Courses,’ ‘Walking on the 11th of every month,’ and the ‘Walking Rules 3·3·3’ to both domestic and international tourists and citizens visiting Busan during the summer vacation season.


‘Walking on the 11th of every month’ is intended to encourage practicing walking in daily life once a month on the 11th, with the date ‘11’ symbolizing two legs, giving the name and meaning to the campaign.


The ‘Walking Rules 3·3·3’ is a walking culture campaign that promotes practicing 9 rules across 3 categories as a walking day (Walking Day) action plan.


The meaning of ‘3·3·3’ is: on walking days, ▲ use public transportation to walk ▲ use stairs ▲ walk with family; before walking, ▲ check the weather ▲ wear comfortable sneakers ▲ do warm-up exercises; while walking, ▲ be aware of your surroundings ▲ be considerate of others ▲ walk with correct posture.



In particular, this campaign is held at Busan Station, a gateway area with a high influx of tourists, and is expected to contribute to spreading the culture of walking in daily life, increasing awareness of the tourism-specialized route ‘Top 10 YOLO Galmaetgil Courses,’ and revitalizing walking tourism in Busan.

Busan City Launches 'YOLO Galmaetgil Walking' Campaign View original image

Mayor Park Hyung-jun said, “In these days when hot weather and lack of exercise can easily lower immunity, I hope everyone takes care of their health by walking at least once a month,” and added, “I also hope you enjoy the YOLO Galmaetgil walking travel, where you can savor Busan’s differentiated charm and romance, including beautiful natural scenery, food, and diverse city night views.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing