Hanjin Holds Launch Ceremony for 'LogiDux Supporters 3rd Generation'... "Sharing Logistics Knowledge"

Hanjin announced on the 15th that it held the launch ceremony for the 3rd generation of the 'Logidux Supporters' on the 13th at the Hanjin Building located in Jung-gu, Seoul.

'Logidux' is a logistics knowledge-sharing platform first launched by Hanjin in November 2021 to resolve information asymmetry in the logistics industry. Through its website and mobile app, it provides various specialized information and services in the logistics field, including logistics expert matching services, Q&A, logistics trends and insights, and community channels.

Through this, it offers a wide range of information to improve practical understanding for logistics industry workers, solve logistics concerns for small business owners, and address logistics-related questions from university students majoring in logistics or the general public. Additionally, members registered as experts can generate additional income through consulting activities.

Following the successful activities of the 1st and 2nd generation supporters last year, Hanjin selected 25 university students majoring in logistics and young professionals belonging to the Korea Youth Logistics Forum, the largest youth logistics association in Korea, to carry out online and offline promotional activities for the 3rd generation. They also provide programs that allow participants to experience practical work, such as logistics site tours and conversations with logistics industry workers.

A commemorative photo being taken at the launch ceremony of the 3rd term of the 'Logidux Supporters'. Photo by Han Jin

The 3rd generation Logidux Supporters will produce online content such as short-form videos and card news, preferred by the MZ generation, based on logistics-related questions or useful information until June. These will be posted not only on the Logidux platform but also on official SNS channels.

In addition, they plan to propose creative ideas to make the logistics industry easier and more enjoyable to understand, and to expand online and offline promotions to encourage knowledge-sharing activities by planning various participation events.

During the activity period, Hanjin will provide supporters with a fixed activity allowance and actively support the generation of various ideas by awarding outstanding teams after the activities conclude. A Hanjin official stated, “Through future service improvements, we will expand the community space where not only the MZ generation but anyone can freely communicate and participate. We will make logistics feel more familiar and plan diverse content to resolve information asymmetry in the logistics industry as part of our ESG management.”

This content was produced with the assistance of AI translation services.