Le Coq Golf Operates French-Style Pop-Up Store in Hannam-dong

'Le Coq Golf in Epicerie Collage'
Photo shoot and collection exhibition until the 23rd
Photo zones available throughout the space

Le Coq Golf, a golf wear brand operated by Descente Korea, announced on the 11th that it will run a pop-up store, 'Le Coq Golf in Epicerie Collage,' at the French restaurant 'Epicerie Collage' in Hannam-dong, Seoul, until the 23rd.

Le Coq Golf Pop-up Store 'Le Coq Golf in Epicerie Collage' [Photo by Le Coq Golf]

The Le Coq Golf in Epicerie Collage pop-up store is characterized by its focus on brand experience rather than product sales. The exterior of the restaurant, reminiscent of an outdoor caf?, displayed Le Coq Golf photo shoots set against famous Paris landmarks. Inside, on white walls, were exhibited white and green combination T-shirts, sweatshirts, sun visors, and bags that suit not only the golf field but also urban lifestyles.

Stylish photo zones were set up throughout the interior and exterior, and an online discount coupon promotion available only at the pop-up site is being held. Additionally, customers who upload a certification photo with the required hashtags on social media (SNS) will be entered into a draw to receive brand logo socks, golf towels, and Coq dental kits.

A Le Coq Golf representative stated, "We plan to expand differentiated offline programs to share Le Coq Golf’s unique sensibility with consumers through collaborations across various genres and spaces."

This content was produced with the assistance of AI translation services.