CU, Yonsei Milk Cream Bread Surpasses 30 Million Units Sold

8th Release of 'Matcha Fresh Cream Bread'

CU announced on the 3rd that the Yonsei Milk Cream Bread series surpassed a cumulative sales volume of 30 million units approximately 16 months after its launch.

The explosive popularity of the Yonsei Milk Cream Bread series has created a new market for convenience store cream bread. In particular, it has consecutively introduced various trendy flavors that were previously hard to find, such as corn, yellow cheese, and salty caramel. As a result, CU's dessert sales increased by 120.6% compared to the previous year, and from January to April this year, they rose by 281.4%.

Yonsei Milk Matcha Fresh Cream Bread.
[Photo by BGF Retail]

CU will release the eighth product in the series this month, the ‘Yonsei Milk Matcha Fresh Cream Bread.’ This product uses tea leaf powder from Boseong and Jeju to deepen the unique bittersweet taste of matcha, and white ganache is added inside the cream to allow customers to enjoy a sweet and slightly bitter flavor in one bite. The fluffy matcha cream is layered with thick matcha custard cream, and white chocolate topping is directly added inside the bread to enhance both taste and texture.

A BGF Retail official stated, “To repay customers’ continued interest in the Yonsei Milk Cream Bread series, we have reflected their feedback to introduce new desserts. We will continue to pioneer the convenience store dessert market by creating various desserts boasting high quality.”

This content was produced with the assistance of AI translation services.