Samsung Asset Management announced on the 17th that it has completely renewed its official website by significantly enhancing content and convenience to meet investors' expectations.


This renewal was carried out in line with the recent trend of the expanding DIY (Do It Yourself) investment culture, where investors independently research and invest. The website has been transformed from a simple means of checking investment information into a platform that actively utilizes information.


Samsung Asset Management greatly expanded the content functions of its official website. First, through the 'Thematic ETF' page, it introduced an overview content for the first time, allowing users to view related products by themes and sectors of interest at a glance.

To See ETFs Most Purchased in the 'Gangnam 3-gu' Area View original image

Through the 'House View' page, users can easily check market analysis and investment insight information directly written by Samsung Asset Management’s Research Center and Consulting Team.


In 'ETF Trends at a Glance,' topics of high interest to investors, such as 'ETFs most purchased in the Gangnam 3 districts,' will be selected and new information will be provided monthly.


Additionally, new features such as 'ETF NOW,' which allows users to check the status of popular ETFs in real time, and 'Investment MBTI,' which helps users identify their investment tendencies through tests and receive product recommendations accordingly, were introduced.


The website renewal also greatly enhanced user convenience. Samsung Asset Management added easy sign-up and login functions via KakaoTalk and Google, enabling users to utilize features such as interest product lists, expected return calculators, and portfolio saving functions.


In particular, on the mobile website, a ‘Buy’ button was placed on the product information screen. When investors click this button, they are immediately redirected to the securities firm MTS screen where they can actually purchase the product, greatly improving the convenience of product purchase.


It is evaluated that the website maximizes investor convenience by providing a one-stop solution not only to learn detailed information about ETFs and funds but also to purchase investment products.


For ETFs, users can utilize the MTS of five securities firms including Samsung Securities, Shinhan Investment Corp., Eugene Investment & Securities, KakaoPay Securities, and Hana Securities, and the number of available securities firms will continue to expand.


Meanwhile, to commemorate the opening of the renewed website, two events will be held. Investors can participate in the new member registration event and sharing event on the website for three weeks from the 17th to the 7th of next month.


The new member registration event allows participation by uploading a captured image of the registration screen on the event page after signing up. Prizes such as a Galaxy Book3 Pro (1 person), Galaxy S23 Ultra (2 people), and LEGO Globe (3 people) will be given by lottery.



The new website sharing event allows participation by clicking the SNS icon on the website and sharing publicly with the required hashtags. A chicken set gifticon (100 people) will be given by lottery.


This content was produced with the assistance of AI translation services.

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