Binggrae Changes Together and Gracia Ku&크 to Eco-Friendly Packaging Materials
Binggrae announced on the 2nd that it will change the packaging of its flagship ice creams, 'Together' and 'Gracia Ku&Nk,' to eco-friendly materials.
The newly changed eco-friendly packaging is a container that reduces plastic usage by removing the shrink film. The shrink film previously used on the top to prevent the lid from coming off has been removed and replaced with a new lid with improved adhesion. A distribution test lasting about two months was conducted to minimize various issues that could occur during distribution and after product opening.
In addition, Binggrae has continuously made efforts to protect the environment. In June last year, its flagship products Together and three types of Banana Flavored Milk (Banana Flavored Milk, Banana Flavored Milk Light, Strawberry Flavored Milk) obtained the 'Environmental Product Declaration' certification. The Environmental Product Declaration system evaluates the entire process from raw material extraction to production, distribution, consumption, and disposal, considering the environmental impact of the product, and displays quantitative information. Its purpose is to disclose the environmental impact of products in an easy and transparent manner.
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A Binggrae official said, “We plan to make further efforts for eco-friendly management,” adding, “We will continue to establish ourselves as a company that protects the environment and earns trust and love from consumers.”
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