Gyeongnam Nonghyup Promotes 'Hometown Love Donation Program' at K League 1 Opening Match
Joint Campaign with Gyeongsangnam-do, Ulsan Metropolitan City, and Ulsan Nonghyup
Gyeongnam Nonghyup, together with Gyeongsangnam-do, Ulsan Metropolitan City, and Ulsan Nonghyup, conducted a joint promotional campaign for the Hometown Love Donation Program at the Ulsan Munsu Football Stadium, where the K League 1 opening match was held on the 25th.
This campaign targeted over 30,000 soccer fans who attended the opening match between last year's K League 1 champion and runner-up teams, Ulsan Hyundai and Jeonbuk Hyundai. A joint promotional booth was operated to distribute pamphlets about the Hometown Love Donation Program and promote agricultural and livestock product gifts, handing out Gyeongnam paprika and Ulsan pear juice to attract attention.
Gyeongnam Nonghyup conducted a joint promotional campaign for the Hometown Love Donation Program at Ulsan Munsu Football Stadium, where the K League 1 opening match was held.
[Image provided by Gyeongnam Nonghyup]
Ulsan Hyundai Football Club provided the promotional booth for the campaign and actively cooperated in raising awareness of the Hometown Love Donation Program by broadcasting promotional videos on the large electronic scoreboard inside the stadium.
The provincial government, Ulsan City, Gyeongnam Nonghyup, and Ulsan Nonghyup plan to continue joint promotions for regional development in the future, along with spreading the culture of the Hometown Love Donation Program through this campaign.
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Kim Ju-yang, the head of the headquarters, said, “Taking this campaign as an opportunity, we will continuously promote the Hometown Love Donation Program to residents of the province and citizens of Ulsan, and strive to successfully establish the program and spread a healthy donation culture.”
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