"Oasis Market Opens Digital Finance and Joint Services, Integrates Platform with K Bank"

MOU Signed for Strategic Partnership Between K-Bank and Partner

[Asia Economy Reporter Eunmo Koo] Oasis Market, a dawn delivery specialist, is expanding customer services through platform integration in partnership with K Bank.

Oasis Market announced on the 28th that it has signed a memorandum of understanding (MOU) for collaboration by forming a strategic partnership with K Bank.

Through this agreement, Oasis Market plans to pursue various partnership initiatives linking the two platforms, focusing on △joint financial service development △affiliate product development, among others. The core of this strategic partnership is to strengthen synergy through cooperation between K Bank, which has secured over 8 million customers, and Oasis Market, which surpassed 1.3 million members this year.

With the platform integration, K Bank customers will be granted separate membership tiers and special benefits on Oasis Market via the K Bank application. Additionally, they plan to expand customer benefits through the development of new products and services. The target audience is mainly those in their 20s to 40s, the primary customer base of K Bank. Reflecting customer characteristics and leveraging Oasis Market’s advantage of a 90% repurchase rate, they intend to strengthen cooperation for future development of new products and services.

Junhyung Ahn, CEO of Oasis Market, stated, “We expect great synergy by partnering with K Bank, which is making the most innovative attempts in digital finance,” and emphasized, “The two companies will work closely to provide joint marketing and innovative services, using this as an opportunity to expand influence not only in the e-commerce market but also in the financial market.”

This content was produced with the assistance of AI translation services.