CJ CheilJedang Develops Cosmetic Containers Using Eco-Friendly Biodegradable Materials

Olive Young Wake Make Water Velvet Cushion made with containers utilizing CJ CheilJedang PHA./Photo by CJ CheilJedang

[Asia Economy Reporter Song Seung-yoon] Cosmetic containers made with eco-friendly biodegradable materials developed by CJ CheilJedang have been launched as products through CJ Olive Young.

On the 22nd, CJ CheilJedang announced that it developed cosmetic containers using a compounding material mixing PHA (marine biodegradable) and PLA (industrial biodegradable), and applied it to the 'WakeMake Water Velvet Vegan Cushion.' WakeMake is CJ Olive Young's own cosmetic brand launched in 2015.

PLA is a widely used biodegradable material but has limitations such as being vulnerable to impact and difficult to process into various shapes. CJ CheilJedang started developing materials suitable for cosmetic containers based on the fact that mixing PHA with PLA improves these weaknesses. After undergoing rigorous container compatibility evaluations and chemical resistance tests, the development was connected to the actual product launch.

The Water Velvet Vegan Cushion applies biodegradable materials to the entire external container except for the internal container that directly holds the cosmetics and the mirror. CJ CheilJedang utilized amorphous PHA (aPHA), which has a soft texture similar to rubber. This material is mass-produced only by CJ CheilJedang worldwide. This is the first time in Korea that cosmetic containers have been made using PHA.

Cosmetic containers are mainly made of plastic or glass and are rarely separated and disposed of after being thoroughly cleaned, making recycling relatively difficult. Therefore, it is expected to receive a positive response from consumers sensitive to value consumption. As the use of eco-friendly biodegradable or recycled materials spreads among global beauty companies based in developed countries, the demand for biodegradable materials in the global cosmetic container market is also expected to increase significantly. CJ CheilJedang plans to accelerate its global market expansion based on its PHA factory in Pasuruan, Indonesia, which started mass production this year. CJ CheilJedang is expanding biodegradable materials in collaboration with global companies such as Yuhan-Kimberly, hotel chain Accor, and makeup brand Banilaco.

A CJ CheilJedang official said, "We expect the application of eco-friendly biodegradable materials to products closely related to consumers to expand with the launch of this WakeMake cushion," adding, "We will widely promote that CJ CheilJedang's PHA is an environmentally friendly material and can be industrially useful, and expand its application to various fields."

This content was produced with the assistance of AI translation services.