Lotte Homeshopping Choi Yura Show Donates Health Functional Foods with Anguk Health

Lotte Homeshopping's Choi Yura Show donated health functional foods worth 85 million KRW to the Foundation Baboeui Nanum on the 7th and is taking a commemorative photo. From the left, broadcaster Choi Yura, Eo Kwang, CEO of Anguk Health. (Photo by Lotte Homeshopping)

[Asia Economy Reporter Jeon Jinyoung] Lotte Homeshopping's 'Choi Yura Show' announced on the 8th that it jointly donated health functional foods worth 85 million KRW to the foundation 'Babo-ui Nanum' together with the health food company Anguk Health.

The event took place the day before at the Babo-ui Nanum office located in Jung-gu, Seoul, with broadcaster Choi Yura, Anguk Health CEO Eo Kwang, Father Woo Changwon of Babo-ui Nanum, and other related personnel in attendance. They delivered health functional foods worth a total of 85 million KRW, including Anguk Health's 'The First Lutein' and 'Vitamin D'. The donated items are scheduled to be given to three social welfare organizations: Seoul Catholic Social Welfare Society, Neighbors of Francis, and Gyeonggi-do Home Care Senior Welfare Association.

This joint donation was carried out to help vulnerable neighbors manage their health during the winter season, marking the 4th anniversary of the launch of Anguk Health's The First Lutein, which was exclusively introduced through the Choi Yura Show in 2018. Since its launch on the Choi Yura Show, it has continued to sell out, establishing itself as Anguk Health's representative product.

Choi said, "I feel meaningful to donate a product that I confidently introduced on the broadcast after using it myself to a good cause," adding, "I hope it will be a warm year-end gift for those struggling with health management during the winter, and I will continue to share and support places in need."

This content was produced with the assistance of AI translation services.