SPC Baskin-Robbins Launches Two Types of 'Ice Chapssaltteok' to Support Exam Students
[Asia Economy Reporter Moon Hyewon] SPC Group's Baskin-Robbins announced on the 15th that it will launch two types of ‘Ice Chapssaltteok’ and an ‘Ice Chapssaltteok Gift Set’ to deliver support messages to students ahead of the College Scholastic Ability Test (CSAT).
Ice Chapssaltteok is a dessert that reinterprets chapssaltteok, a representative gift for the CSAT, by using soft castella coating and sweet ice cream.
Ice Chapssaltteok Cream Cheese offers a rich and flavorful taste by filling the chewy chapssaltteok coated with savory castella crumbs with cream cheese ice cream. Ice Chapssaltteok Red Bean is characterized by a chewier yet softer texture, filled with sweet red bean ice cream enhanced with red bean ribbons inside the chapssaltteok.
The Ice Chapssaltteok Gift Set allows customers to choose any two of the new Ice Chapssaltteok varieties to create a two-piece set, and the package design featuring the support message ‘Chaltteok Hapgyeok’ (meaning ‘Perfect Pass with Chapssaltteok’) makes it an ideal gift to convey heartfelt wishes to test-takers.
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To celebrate the launch of the CSAT gift set, Baskin-Robbins is running a promotion until the 20th. When purchasing the Ice Chapssaltteok Gift Set, customers who scan the barcode with the Happy Point application (hereafter Happy App) and make a payment will receive a 2,000 KRW discount.
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