E-Land Lloyd X Mickey Mouse collaboration product model shot. Photo by E-Land

E-Land Lloyd X Mickey Mouse collaboration product model shot. Photo by E-Land

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[Asia Economy Reporter Song Seung-yoon] E-Land announced on the 10th that its gold jewelry and watch brand Lloyd has released new products in collaboration with Disney's popular animation 'Mickey Mouse.'


This collaboration product line consists of two classic watches and four smartwatch straps. The representative product, the classic watch, adds a vintage mood Mickey Mouse to Lloyd's best-selling Awesome Square design watch, allowing for a trendy street sensibility. The smartwatch straps are matched with calm tones that suit the cold season, full of loveliness featuring Mickey Mouse.


The collaboration products use premium European leather, which is less prone to stretching or warping compared to other leathers. A finishing coating is applied to the cut edges created after leather cutting using the edge coat (EDGE COAT) processing technique, enhancing the finishing quality. These products can be found on Lloyd's official online mall with abundant benefits to celebrate the launch. Detailed information is also available on Lloyd's online channels and Musinsa.



A representative from E-Land Lloyd said, "Since this collaboration with Mickey Mouse is preferred by various age groups, the products can be coordinated with daily looks without burden," adding, "We expect them to be loved by everyone throughout the autumn and winter seasons, like an early Christmas gift."


This content was produced with the assistance of AI translation services.

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