A Song Made with 'Si' and 'Do'... LG Sido Song Surpasses 10 Million Views
'Attempts' Creating a Valuable Future
YouTube Video 'LG Sido Song' Made with Musical Notes 'Si' and 'Do' Gains Attention
[Asia Economy Reporter Park Sunmi]The YouTube video ‘LG Sido Song,’ featuring LG employees, surpassed 10 million views on the 5th, just 47 days after its release.
Released by LG on August 19, ‘LG Sido Song’ is a 3-minute music video with an addictive melody and exciting dance. Employees from LG Electronics, LG Chem, LG Energy Solution, LG Uplus, LG AI Research Institute, and LG Discovery Lab appear in the video to introduce LG’s new initiatives such as ▲biodegradable plastic development ▲reuse of electric vehicle waste batteries ▲AI education for youth, conveying that these efforts collectively create a valuable future for everyone.
LG created all melodies using the musical notes ‘Si’ and ‘Do’ from the seven-note scale and named the video title ‘LG Sido Song.’ Only the notes ‘Mi’ and ‘Re’ were used in the lyrics for ‘future.’ Singer-songwriter Eun Song-i, who previously achieved 10 million views by creating songs using only specific notes like ‘songs with only Do’ or ‘songs with up to Re,’ performed ‘LG Sido Song.’ Previously, LG had introduced ‘LG Mirae Song,’ a melody made using only ‘Mi’ and ‘Re,’ in collaboration with Eun Song-i last year.
The ‘Sido Song’ video received over 2,000 comments, including messages such as “I will always carry an eco bag, tumbler, and handkerchief when going out,” “I will try reuse rather than consumption,” “I bring a trash bag every time I go hiking,” and “Let’s try together for a better future,” reflecting valuable efforts that viewers can join.
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An LG representative said, “We aimed to capture the bright and passionate spirit of our members who challenge themselves to create a better life and future for customers, hoping to resonate with many customers through the video.”
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