Seven Eleven Launches 'Tottenham Ola Sports Protein Bar'... "Targeting Young Fitness Enthusiasts"

Protein Bar Sales Grow Over 30% Annually on Average

Olla Sports Protein Bar, an official licensed product of Tottenham Hotspur.

[Asia Economy Reporter Lim Chun-han] Seven Eleven announced on the 14th that it will partner with Organica to launch the Ola Sports Protein Bar, the official licensed product of Tottenham Hotspur, for the first time in the industry.

The newly introduced product is a protein bar made with plant-based soy protein, featuring a moist and soft brownie-type texture, enhanced with walnuts and peanuts for a savory taste. It contains 10g of protein and 8g of dietary fiber, making it convenient to consume before and after exercise, and features packaging produced under the official license of Tottenham Hotspur.

Last month, Seven Eleven released the Ola Sports Protein Drink, officially licensed by Tottenham Hotspur, and plans to develop and launch additional plant-based protein products in the future.

According to Seven Eleven, protein bar sales this year have nearly doubled compared to 2019, with an average annual growth rate of over 30% in the past three years.

A Seven Eleven representative said, “As exercise has recently become a trend, protein-related products are gaining popularity. We expect the packaging featuring the faces of Tottenham Hotspur players to be loved by many sports fans.”

This content was produced with the assistance of AI translation services.