"Golf Season Returns" Emart Hosts 2022 Fall Golf Tournament

Pre-planned Emart Ultra-Low Price Exclusive Products, Prepared a Year in Advance to Counter Inflation Impact
Golf Club Season 2 Opens Alongside Autumn Golf Battle, Offering Discounts and Gifts
"Golf Club Season 1, Up to 50% Off for Customers... Emart Sales Increased by 22%"

A customer is browsing golf equipment at Emart Seongsu branch.

[Asia Economy Reporter Yuri Kim] As Chuseok passes and the full-fledged autumn "season of golf" begins, Emart is launching discounts on golf equipment.

Emart announced on the 12th that it will hold the "2022 Autumn Golf Grand Sale," offering the largest benefits of the year until the 28th of this month. At 49 offline stores with golf shops, customers can download app coupons within the Emart application and receive gift certificates worth 50,000, 100,000, 150,000, or 200,000 KRW when purchasing 500,000, 1,000,000, 1,500,000, or 2,000,000 KRW respectively using event cards.

They have also prepared spectacular price events for golf equipment. A representative event product is the "Maruman Verity Women's Full Set (driver, wood, utility, 7-iron set, putter, wheel caddy bag)" offered exclusively at Emart for 1,390,000 KRW when accumulating Shinsegae points. Emart stated, "Despite the significant price increases in golf equipment due to various reasons such as rising logistics costs from oil price hikes and instability in raw material supply caused by the international logistics crisis, we are selling at a cheaper price."

Recognizing the continuous increase in female golfers due to the popularization of golf since last year, Emart planned an exclusive ultra-low price product a year ago and prepared 800 sets for the event. Thanks to this early preparation, they were able to offer affordable prices despite recent inflationary pressures.

Emart is offering a 20% discount on the XXIO Prime Royal Edition 4 model, popular among senior golfers. This is the first price discount since its release. The lineup includes drivers, woods, utilities, and iron sets. They also introduced an exclusive product in collaboration with domestic golf brand Volvik, the "Volvik Eyes On Tour Golf Balls (3-piece, 1 dozen)."

Along with the 2022 Autumn Golf Grand Sale, Emart is presenting "Golf Club" Season 2 until November 23. Emart Club Membership is Emart's customer-tailored lock-in strategy designed to meet the segmented needs of customers.

Previously, large mart membership systems were linked to total purchase amounts and simply provided discount coupons. However, through the Club Membership, Emart analyzes the frequently purchased items of individual customers and provides discount coupons tailored to their preferences for use.

Golf Club Season 1, launched last March, attracted about 30,000 new members during its operation period, receiving discounts of up to 50%. Emart's golf equipment sales in the first half of this year also grew by 21.9% compared to the same period last year.

To celebrate the launch of Golf Club Season 2, Emart is issuing discount coupons of up to 20% depending on the period. Until the 15th, three 20% discount coupons (up to 5,000 KRW discount) for all golf gloves will be provided, and from October 1 to 15, three 20% discount coupons (up to 5,000 KRW discount) for all golf balls will be given. From October 16 to 31, a 10% discount coupon (up to 10,000 KRW discount) for all golf shoes will be offered.

Various prizes will be provided based on stamp achievements. One stamp is earned for every 100,000 KRW spent on all golf products based on the final payment amount, and depending on the number of stamps collected, various products ranging from golf umbrellas to golf balls and Emart gift certificates will be awarded.

This content was produced with the assistance of AI translation services.