Hansot Relaunches Hit Menu of the First Half of the Year, 'Cheese Dakgalbi Rice Bowl'

[Asia Economy Reporter Moon Hyewon] Hansot announced on the 7th that it will re-release the year’s biggest hit menu item in the first half, ‘Cheese Dakgalbi Deopbap’.

Cheese Dakgalbi Deopbap was first released in a limited quantity last June and sold out all 120,000 units within ten days. The ‘Original Cheese Dakgalbi’ was so popular that an additional 120,000 units went into production.

Hansot explained, “Even after all the prepared quantities were sold out, customer requests continued on social media such as ‘Make Cheese Dakgalbi Deopbap a regular menu item,’ ‘Hope for Cheese Dakgalbi Deopbap re-release,’ and ‘Please bring back Cheese Dakgalbi Deopbap.’ To repay this support, we decided to launch it as a regular menu item.”

Hansot’s ‘Cheese Dakgalbi Deopbap’ features a spicy and sweet special gochujang sauce and uses only large chicken thigh meat to maintain a soft and moist texture. In particular, it targets the taste preferences of the MZ generation who favor unique and diverse flavors by blending three types of natural cheese?mozzarella, cheddar, and gouda?in a golden ratio on top of the dakgalbi deopbap.

To commemorate this re-release, Hansot is holding a menu name guessing event through its official SNS channels until the 8th.

This content was produced with the assistance of AI translation services.