Support for Agricultural Product Sales Channels
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"Get 2,000 Naver Pay Points"... NH Investment & Securities Opens 'Gonggamgage Planning Exhibition' View original image


[Asia Economy Reporter Hwang Yoon-joo] NH Investment & Securities announced on the 31st that it has opened the ‘Gonggamgage (Smart Store) Special Exhibition’ to expand non-face-to-face sales channels for farms.


The Gonggamgage Special Exhibition was planned by NH Investment & Securities in partnership with the NongHyup Central Association Startup Farm Support Center and Naver Happybean to develop new sales channels for farms and generate farm income. Selected farmers can carry out additional marketing activities through Gonggamgage, and farms lacking an online sales base·can secure new customers and sales outlets through exposure and promotion on Naver channels.


NH Investment & Securities has supported the entry of farms into Gonggamgage since 2020, with a total of eight farms participating until last year. Gonggamgage is a service by Naver Happybean for small business owners and social economy enterprises, and unlike the previous 40-day funding period, it has no operational period limit, which is expected to be a great help to farmers who need non-face-to-face sales channels.


This year’s Gonggamgage participating farms include △Jeonghun Farm (eggs) △A Grade Farmer (shiitake mushrooms) △Jeju Mulmaru Doenjang (organic doenjang, gochujang) △Baul Farm (Jerusalem artichoke tea, Yakgwanmun tea), among others. The selected farms were comprehensively evaluated based on funding amount, consumer response, and product competitiveness among farmers who participated in the previous 'Agricultural Food Crowdfunding (hereafter Funding)'.



Meanwhile, as a Gonggamgage entry event, Naver Pay points of 2,000 KRW will be credited even if you purchase only one of the products until September 28.


This content was produced with the assistance of AI translation services.

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