Galleria百, 'Good Vibe Festival'... "Come Visit the 2030 Luxury Hall"
Over 200 Brands, Various Interactive Experiences
[Asia Economy Reporter Lim Chun-han] Galleria Department Store announced on the 23rd that it will hold the 'Good Vibe Festival' targeting the 2030 generation at the luxury pavilion from the 26th to the 28th of this month.
At this event, more than 200 brands will showcase various contents including autumn new product discounts, high jewelry exhibitions, tennis and dessert pop-up stores, and live broadcasts. In addition, customers who purchase over 1 million KRW at a single brand will receive a 7% gift certificate based on the purchase amount.
Autumn and winter new products from Isabel Marant, Roger Vivier, Bluemarine, and exclusive items available only at Galleria Luxury Pavilion can be purchased at up to 10% discounted prices. The high jewelry and watch exhibition will sell jewelry and watches worth a total of 9 billion KRW from brands such as Bulgari, Graff, Piaget, Breguet, and Hublot. The tennis pop-up store will feature tennis equipment and apparel from Autry, Tennis Boy Club, Gant, Wilson, Lucky Marche, and others until the 15th of next month.
For live commerce, 14 brands including Junzi, Santa Maria Novella, MSGM, Tempur, and Barbour will offer products at discounts of up to 50% through Naver Live broadcasts.
According to Galleria, sales from 2030 customers at Galleria Luxury Pavilion increased by 33% from January to July this year compared to the same period last year. The number of 2030 customers among all VIP customers has approximately doubled compared to last year.
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A Galleria official said, “We planned various experiential contents to provide a unique experience to the 2030 generation,” adding, “We will continue to captivate customers with fresh events.”
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