Emart24 Sells Local Specialty Ice Cream... "From Seongju Chamoe to Busan Seed Hotteok"

2+1 Event to Celebrate Product Launch... Overlapping Discounts with Telecom Providers Also Available

A customer is purchasing Seongju Chamoe Corn and Busan Seed Hotteok Corn at the convenience store Emart24.

[Asia Economy Reporter Lim Chunhan] Emart24 announced on the 19th that it will sell its own brand ice creams using local specialties, Seongju Chamoe Cone and Busan Seed Hotteok Cone.

The Seongju Chamoe Cone is an ice cream containing Seongju chamoe fruit flesh with sunflower seeds inside, featuring a visual similar to chamoe and a refreshing and unique coolness due to the addition of Seongju chamoe handmade syrup.

The Busan Seed Hotteok Cone is an ice cream containing cinnamon, hotteok syrup, and peanut powder, allowing customers to enjoy a rich cinnamon aroma and a distinctive savory taste. The cone is generously topped with crunchy nut toppings on the top to preserve the original flavor of seed hotteok.

To celebrate the launch of these local specialty ice creams, a ‘2+1’ promotion is being held until the 31st of this month, where customers receive one free item when purchasing two of the products. Overlapping discounts through Emart24’s affiliated telecom companies are also available.

Emart24 plans to actively target the diverse tastes of customers during the summer by combining locally well-known foods that are recognized nationwide into ice cream that anyone can enjoy regardless of generation, leveraging its high public familiarity.

An Emart24 official said, “By prominently featuring familiar local specialties on the product packaging, we not only attract consumers’ attention but also put great effort into the taste and quality of the products, so we expect a strong response from customers. In the future, we plan to build a differentiated local specialty product line to breathe new life into popular products and expand customer touchpoints through these products.”

This content was produced with the assistance of AI translation services.