Shinsegae Inter Series, Launch of New 'Calming and Comforting' Product... "Soothing Effect for Sensitive Skin"

Calming & Comforting Lineup of 5 Products. Photo by Shinsegae International

[Asia Economy Reporter Song Seung-yoon] Shinsegae International announced on the 15th that its own cosmetics brand YUNJAC will launch a new heat-soothing skincare product.

YUNJAC will release new toner and emulsion products from the 'Calming & Comforting' line through the Naver brand store on the 18th of this month. Following the positive consumer response to last year's initial launch of the Calming & Comforting ampoule, toner pad, and cream, the product range has been expanded.

The Calming & Comforting line is a differentiated product developed through extensive research for sensitive skin. It has completed human application tests and primary irritation tests on sensitive skin, ensuring it is safe for even the most delicate skin. Its excellent heat-soothing effect makes it ideal for summer. The line, first launched last year with three products?toner pad, ampoule, and cream?sold out its initial batch within two weeks. This year, sales from the 1st of last month to the 12th of this month increased by more than 300% compared to the same period last month, demonstrating its great popularity.

The key ingredient of the Calming & Comforting line, Sophora flavescens extract, has been proven through research papers to rapidly soothe sensitive skin and protect the skin barrier. Additionally, the 'Botacalm Complex,' made from six plant extracts with cooling properties, helps address various skin concerns caused by increased skin temperature.

The newly released Calming & Comforting toner provides gentle care with low irritation, delivering smooth skin texture and abundant moisture. As the first step in skincare, it soothes dead skin cells caused by sun exposure and quickly calms skin heat. The Calming & Comforting emulsion supplies moisture lost from prolonged outdoor activities along with heat-soothing effects. It absorbs quickly and finishes without stickiness, making it ideal for summer use. For stronger heat-soothing effects, using the Calming & Comforting ampoule between the toner and emulsion is effective.

A Shinsegae International YUNJAC representative said, "The Calming & Comforting line is a year-round product developed for sensitive skin, but its excellent heat-soothing effect makes it especially popular in summer," adding, "Sales are already surging ahead of the vacation season."

This content was produced with the assistance of AI translation services.