Coupang Hosts Win-Win Promotion for Small Business Owners in Daegu and Gyeongbuk
Ongoing Local Small Business Win-Win Exhibition Until the 31st
First Exhibition Theme 'Camping', Various Camping Supplies and Food Products for Sale
[Asia Economy Reporter Kim Cheol-hyun] Coupang announced on the 15th that it will hold a win-win exhibition for small business owners in the Daegu and Gyeongbuk regions in collaboration with 'Sodam Square Daegu.' The exhibition, which runs until the 31st, is designed to help local small business owners enter the online market and expand their sales channels. The exhibition is themed around 'camping' and features a variety of products ranging from camping mats, toppers, grills, and fire pits to foods such as mackerel, red snow crab, and dried fruits.
Sodam Square Daegu is a support organization that helps small business owners in the Daegu area enter and transition to digital commerce. Starting with this first collaborative exhibition, Coupang plans to continue providing multifaceted support to expand consumer touchpoints, including helping local small business owners open stores on the open market and marketing. Coupang will hold two more exhibitions in the future, each themed according to the season.
Meanwhile, the sales of companies participating in Coupang's ongoing support projects for local small and medium-sized enterprises have grown by 69% over the past year, providing opportunities to expand sales channels nationwide. This figure is 15% higher than Coupang's overall growth rate of 54% in 2021.
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A Coupang representative said, "We hope that many people planning to go camping this summer will be able to find high-quality related products at reasonable prices through this exhibition," adding, "Coupang will continue close cooperation with local communities to provide new sales channel opportunities to small business owners nationwide."
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