Johnny Walker Launches BOLD SUMMER Campaign for Summer in Gangwon-do

[Asia Economy Reporter Song Seung-yoon] Diageo Korea's Scotch whisky brand Johnnie Walker announced on the 8th that it will hold a summer 'BOLD SUMMER Campaign' at Surf Beach in Yangyang, Gangwon Province, and Nine Beach 37 in Mangsang.

Johnnie Walker offers a variety of menus so visitors can find whisky that suits their tastes. At the Sunset Bar in Surf Beach, Yangyang, Johnnie Walker Black Bottle Set, Red Bottle Set, Johnnie Walker Peach Sparkling, and Johnnie Walker Ginger Sparkling will be sold. At the 37 Pub in Mangsang Nine Beach, four types of Johnnie Highballs will be available: Johnnie Lemon Highball, Johnnie Ginger Highball, Johnnie Peach Highball, and the limited edition Johnnie Black Sherry Highball.

At Surf Beach in Yangyang, a Johnnie Walker chilling zone composed of cabanas and bean bags has been prepared so that Surf Pass purchasers can relax comfortably. On the second floor of the Sunset Bar, visitors can enjoy the open sea view along with Johnnie Walker at the Johnnie Walker Bar.

A Johnnie Walker chilling zone has also been set up at Mangsang Nine Beach 37. Anyone visiting Nine Beach 37 can use it comfortably. Photo zones and sculptures harmonizing with the beautiful sea views are installed throughout the beach, and a Johnnie Walker brand zone can be found inside the 37 Pub as well.

At each beach, brand performances including a monthly DJ show will be held, and at the Nine Beach 37 Pub, a Johnnie Walker X Nine Beach 37 summer package will be sold, consisting of one Johnnie Walker Highball, one instant four-cut photo session, and a set of two surfing board magnets.

A Johnnie Walker representative said, "We planned this campaign hoping people will fully enjoy the hot beach and summer while celebrating their precious daily lives," adding, "Like Johnnie Walker Black, which can be experienced in various ways, we support everyone in achieving whatever they desire."

This content was produced with the assistance of AI translation services.