Shinsegae Food launches new 'Bbangde Eco' product... Second collaboration for 'Seongsu-dong Bread Pilgrimage'

[Asia Economy Reporter Song Seung-yoon] Shinsegae Food announced on the 6th that it has launched the 'Olive Cheese Baguette' in collaboration with the natural fermentation starter bakery specialty store 'Paing de Eco.' This is the second collaboration under the regional win-win project 'Seongsu-dong Bread Pilgrimage.'

The Seongsu-dong Bread Pilgrimage project is a collaborative initiative aimed at expanding the sales of popular bakery products from Seongsu-dong, Seoul nationwide, and simultaneously revitalizing the local commercial district through increased awareness. Last month, the first collaboration with Shinsegae Food featured two types of rice cakes from the rice dessert specialty store 'Sosohage.' Since their release in May, over 10,000 units were sold in bakery stores within Emart nationwide over three weeks. During the same period, sales of the products at the Sosohage store in Seongsu-dong, Seoul tripled.

The second collaboration store, 'Paing de Eco,' is a health bread specialty store that sells various bakery products such as baguettes, campagne, and croissants made using natural fermentation starter levain and organic flour.

The newly introduced 'Olive Cheese Baguette' is characterized by its generous use of ingredients such as black olives and roll cheese, offering an appetizing appearance and savory taste that captivates the palate. In particular, the dough, baked with a fermentation starter matured at low temperature for a long time, boasts a crispy exterior and moist interior texture. This product is sold at bakery stores within Emart nationwide.

This content was produced with the assistance of AI translation services.