Daegu Deuran-gil Food Town and Yeongyang Chili Pepper Distribution Corporation Sign MOU for Direct Supply of Vibrant Red Chili Powder

Deulangil Food Town Merchants Association and Yeongyang Chili Pepper Distribution Corporation are signing an MOU regarding the direct supply of chili powder from the Yeongyang region.

Deulangil Food Town Merchants Association and Yeongyang Chili Pepper Distribution Corporation are signing an MOU regarding the direct supply of chili powder from the Yeongyang region.

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[Asia Economy Yeongnam Reporting Headquarters Reporter Kim Gwi-yeol] Yeongyang chili peppers from Gyeongbuk are heading to major cities through direct transaction supply chains.


On the 24th, Yeongyang Chili Pepper Distribution Corporation held an MOU signing ceremony for direct transaction supply of vibrant chili powder with Deulan-gil Food Town Prosperity Association and Daegu Suseong District Office.


At Suseong District on this day, Kim Dae-kwon, head of Suseong District Office, and other officials attended, along with about 10 people from Yeongyang County including Oh Do-chang, governor of Yeongyang County, Nam Han-jin, head of Distribution Support Division, and officials from Yeongyang Chili Pepper Distribution Corporation.


Deulan-gil Food Town is located around Deulan-ro in Suseong District, Daegu. The commercial area was formed since 1990, the prosperity association was established in 1997, and it was selected as an ‘Excellent Dining District’ by the Ministry of Agriculture, Food and Rural Affairs in 2012, and awarded the ‘Grand Prize at the Leading Dining District Competition’ in 2021. It is the largest food commercial district in Daegu.


Oh Do-chang, governor of Yeongyang County, said in his congratulatory speech, “Supplying Yeongyang chili powder to Daegu’s largest food town in the rapidly changing distribution market will be an opportunity to establish stable agricultural product supply and comprehensive cooperative relationships.”


Governor Oh also expressed gratitude to Suseong District and Deulan-gil Food Town Prosperity Association for creating an opportunity to expand the win-win relationship between rural and urban areas of Yeongyang County and Daegu City.


Kim Dae-kwon, head of Suseong District Office, said, “It is meaningful to provide an opportunity to offer Yeongyang County’s high-quality agricultural specialties to visitors of Deulan-gil Food Town,” adding, “Starting with the MOU signing, we will consider and implement various ways to serve as a safety net for local food.”


Kim Gap-dong, chairman of Deulan-gil Food Town Prosperity Association, said, “We are pleased to supply Yeongyang Bitkkalchan chili powder, a representative agricultural product of Korea, to Daegu’s largest food market,” and added, “We will create opportunities to supply Yeongyang County’s high-quality and excellent agricultural specialties more diversely to urban consumers.”



Choi Hyun-dong, president of Yeongyang Chili Pepper Distribution Corporation, said, “With direct transaction supply, we will put more effort into producing high-quality Yeongyang chili powder and sauces, and through more active marketing, we plan to expand direct transaction market distribution channels and play a bridgehead role leading agricultural product distribution.”


This content was produced with the assistance of AI translation services.

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