Lotte Mart Launches PB 'X-Bite Golf Ball'... "Targeting Golf Beginners"

X-Bite golf balls presented by Lotte Mart.

[Asia Economy Reporter Lim Chun-han] Lotte Mart announced on the 23rd that it will offer golf balls at an affordable price as the first release in its sports goods private brand (PB) X-Bite series.

The X-Bite golf balls are designed to focus on improving direction setting and distance, which are the biggest challenges for beginner golfers whose practiced skills do not translate well on the field. The product was developed in collaboration with Nexen, famous for Saint Nine golf balls, and boasts excellent quality.

The product features a 4.5cm long triple putting line engraved on it, which enhances shot accuracy through direction setting. Thanks to the long line length, the putting line can be read precisely, improving putting accuracy, which is the biggest concern for beginners. Utilizing a 3-piece ultra-high rebound elastic core and golf ball balance technology, the distance increases by about 20 yards compared to regular golf balls, making it helpful for beginners and female golfers concerned about distance.

A Lotte Mart official said, “We hope many people starting golf will enjoy the sport at a reasonable price and improve their scores through X-Bite golf balls,” adding, “We will work hard to ensure that future X-Bite series products achieve both quality and price.”

This content was produced with the assistance of AI translation services.