Outdoor group sports equipment sold on Auction.

Outdoor group sports equipment sold on Auction.

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[Asia Economy Reporter Lim Chun-han] Recently, with the advent of the endemic era (periodic outbreaks of infectious diseases), there has been a sharp increase in demand for team ball sports enjoyed outdoors, especially among the MZ generation (Millennials + Generation Z).


According to Auction, from April 18 to the 20th of this month, sales of team ball sport products such as tennis, soccer, and baseball increased up to 8 times compared to the same period last year.


Sales of tennis equipment increased by 210%. Among these, sales of tennis rackets rose about 8 times (693%), tennis apparel by 207%, tennis shoes by 182%, tennis balls by 25%, and tennis bags by 24%, all showing upward trends. Soccer equipment sales increased by 65%, and baseball equipment such as baseballs rose by 45%, showing overall increased demand.


Demand for yoga and home training, which gained popularity after COVID-19, slightly decreased. During the same period, yoga and Pilates products decreased by 15%, and health equipment such as dumbbells and weights saw a 21% drop in sales.



An Auction official said, “As a compensatory psychology to enjoy outdoor sports that were not possible due to COVID-19 social distancing, sports leisure trends are changing after the endemic. Coupled with the summer season, the trend of enjoying various outdoor sports leisure activities is expected to continue.”


This content was produced with the assistance of AI translation services.

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