Amorepacific Mise en Scene Launches Self Hair Dye 'All New Hello Bubble'

[Asia Economy Reporter Moon Hyewon] Amorepacific's Mise en sc?ne announced on the 21st that it will launch the self hair dye ‘All New Hello Bubble’.

All New Hello Bubble uses a ‘Cream Bubble’ formulation that combines the convenience of a foam texture with the color development power of a cream texture. The finer foam particles improve adhesion to the hair, delivering vivid color. The included ‘Double Bonding Ampoule’ reduces hair damage, allowing users to feel softness even after dyeing.

The colors are released in a total of 12 shades, adding 5 new colors to the 7 popular Hello Bubble shades. The lineup expands customer choices with vivid tones including this year’s color ‘Perry Violet,’ light tones such as Ash Beige, tone-down shades like Dark Ash, and medium tones including Ash Khaki Brown.

Containing plant-derived ingredients such as green tea and camellia, it can be used without burden, and it does not contain 11 ingredients including ammonia, PPD, and tar pigments, so there is no worry about odor during dyeing.

Mise en sc?ne All New Hello Bubble is available for purchase at Olive Young Mall, Amore Mall, and large supermarkets. Starting next month, an event will be held for customers who purchase the product on Olive Young Mall, offering exclusive goods featuring unreleased photos of BLACKPINK.

At Amore Seongsu, a pop-up event celebrating the launch of All New Hello Bubble will be held from the 12th to the 24th of next month. Along with a photo zone, a personal color simulation program will be introduced to help customers experience hair colors that suit them.

This content was produced with the assistance of AI translation services.