Release of Two New Exclusive Models for LG PuriCare AeroTower Fan

New Design and Function Upgrades

LG Electronics is introducing a new design and functional upgrades for its innovative air purifier fan, the LG PuriCare AeroTower, to welcome the peak summer season. Models are upgrading the new feature, 'Natural Purification Mode,' through the LG ThinQ app's 'UP Appliances Center.'

[Asia Economy Reporter Park Sun-mi] LG Electronics is unveiling a new design and functional upgrades for its innovative air purifier fan, the ‘LG PuriCare AeroTower,’ as the summer season begins in earnest.

On the 21st, LG Electronics announced the launch of two new AeroTower fan models designed specifically for cool summer use. Reflecting the voices of AeroTower users who prioritize interior design, the company adopted a two-tone design with different colors on the upper and lower sections for the first time.

LG Electronics combined Calming Beige on the upper part of the AeroTower with highly preferred Object Collection colors such as Nature Green and Nature Redwood on the lower part, expanding customer choices. Additionally, existing customers will be able to change the color of the product’s lower section to suit their preferences through a dedicated case to be released in the future.

A new feature called ‘Natural Purification Mode,’ which is especially useful during summer, has also been added as an upgrade. This function changes the wind strength from levels 1 to 8 every 5 seconds, creating an airflow similar to a natural breeze. It can be upgraded via the LG ThinQ app’s ‘UP Appliance Center.’

The new product is priced at 999,000 KRW (based on the shipment price). LG Electronics is offering additional discounts of up to 50,000 KRW per unit for customers who purchase multiple AeroTowers simultaneously until the end of this month, and cashback benefits of up to 120,000 KRW for customers who purchase the AeroTower together with the PuriCare 360˚ Air Purifier Alpha and the PuriCare Mini Air Purifier.

Lee Jae-sung, Vice President and Head of LG Electronics’ Air Solution Business Division, said, “We will continue to provide differentiated customer experiences through the AeroTower, which features a luxurious design and versatile functionality.”

This content was produced with the assistance of AI translation services.