T map Acquires Substitute Driver Brokerage Program Company 'Logi'... Building Mobility Value Chain

Platform-Based Job Creation
Promoting Win-Win Cooperation Among Stakeholders

[Asia Economy Reporter Lim Hye-sun] T map Mobility announced on the 17th that it has acquired LogiSoft, a chauffeur driving brokerage program company, for approximately 54.7 billion KRW to build a value chain.

T map Mobility plans to combine LogiSoft's control system 'Logi' with T map's services and data to offer consumers various mobility agency services and provide new work opportunities to suppliers registered as drivers.

The company explained that through this acquisition, it will establish a 'mobility value chain' on the T map platform where diverse economic activities can take place. The core of the mobility value chain is to support all drivers in using T map services while allowing them to work at their desired times and earn income. The company aims to create consumer and supply chains in various fields including daytime and nighttime chauffeur driving, mid- to long-distance vehicle delivery, car care (car wash, maintenance, charging) agency, and valet services by next year.

It will also cooperate in the development of the existing chauffeur driving market. The plan is to enable platform drivers to handle calls from telephone chauffeur agencies that are unable to process them due to supply shortages, thereby increasing profits for both call agencies and chauffeur drivers.

Support will also be provided for the 'high efficiency, low cost' benefits of small and medium telephone chauffeur agencies. By operating a shared call center during early morning hours, the fixed cost burden of small chauffeur agencies will be alleviated, and a system that allows real-time monitoring of chauffeur driving demand and supply will be established to reduce control costs.

For chauffeur drivers, monthly insurance premium burdens will be reduced based on T map driving habits and operation data, and a separate welfare fund will be created to support stable work settlement. By the end of this year, the company will also improve work environments by operating a 'mobile rest area' in cooperation with chauffeur driver organizations.

Lee Jong-ho, CEO of T map Mobility, said, "We will build a mobility value chain by combining the data and technology accumulated by T map Mobility over the past 20 years with LogiSoft's 20 years of business know-how," adding, "We will actively communicate with existing stakeholders related to brokerage program companies."

This content was produced with the assistance of AI translation services.