[Asia Economy Reporter Hyungsoo Park] Our E&L's health functional food brand 'HA.routine' announced on the 8th that it will start duty-free distribution sales by entering the Shilla Duty Free online mall.


HA.routine will sell a total of 4 types on the online mall, including 21 types of multivitamins 'Multivitamin One Day' at Shilla Duty Free, 'Lutein RTG Omega3', 'Plant-based Milk Thistle', and 'Kalmaadi' (Calcium, Magnesium, Zinc, Vitamin D).


HA.routine promotes a 'Healthy Daily Routine' and manufactures products using premium ingredients by utilizing the production facilities of its affiliate, Woori Bio.


A HA.routine official said, "As the sky routes open and travel becomes active, customers visiting the airport will be able to find various nutritional supplements and health functional foods such as red ginseng from HA.routine through the Shilla Duty Free online mall," adding, "We will expand brand touchpoints through platform expansion in the future."



To commemorate the duty-free store entry, a gift event will be held at the Shilla Duty Free online mall.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing