Samsung Electronics Hosts '2022 Eco Package Challenge' Contest

Upcycling TV Packaging into Various Household Furniture

A Samsung Electronics model is introducing the 'Eco Tree' exhibition held at Seoul Yeouido IFC Mall from the 5th to the 12th, in conjunction with the '2022 Eco Package Challenge.' Now in its third year, the Eco Package Challenge is a contest that discovers ideas for upcycling TV packaging materials into everyday furniture.

[Asia Economy Reporter Park Sun-mi] Samsung Electronics announced on the 5th that it will hold the '2022 Eco Package Challenge' contest to discover ideas for upcycling TV packaging materials until July 31.

Samsung TVs apply 'Eco Package,' which can be upcycled into household furniture at the product packaging stage, reducing ink usage by 90% and eliminating the use of staplers.

The Eco Package is designed so that anyone can easily create various household furniture such as bookends, shelves, and pet houses by utilizing the dot patterns printed on each side of the packaging box. In addition, assembly guides can be accessed through the QR code located at the top of the package.

Now in its third year, the Eco Package Challenge was planned with the purpose of giving new value to packaging materials that were discarded after product unboxing and encouraging consumers to practice upcycling in daily life to raise awareness of environmental protection.

The Eco Package Challenge is open to customers who purchased the 2022 model Samsung TV and can apply by using the packaging box of the product. After creating a work using the Eco Package and uploading it on their social media with the required tags, participants complete their entry by registering for the event on Samsung.com.

Various participatory events such as ▲sharing Eco Package Challenge videos and ▲drawing Eco Trees are also held, allowing participation even without purchasing a product.

Samsung Electronics plans to announce the winners in August after judging and consumer voting. The first prize winner will receive a 55-inch (138cm) 'The Serif,' two second prize winners will receive 'The Freestyle,' and seven third prize winners will receive 'JBL FLIP 6 Bluetooth speakers.' All participants will receive a gift set of 'Olbareun Seolgeoji Washing Bar' from Donggubat, an eco-friendly cosmetics and household goods brand.

From the 5th to the 12th of this month, Samsung Electronics will also hold the 'Love Earth Love Us' exhibition, including the 'Eco Tree,' at the North Atrium of IFC Mall in Yeouido, Seoul. The exhibition conveys the meaning that loving the Earth is loving ourselves.

Various participation events will be held. Depending on the completion of step-by-step missions, participants will receive photo prints, Eco Package mini kits, and eco bags, and can enter prize draws for The Sero (1 person), The Freestyle (1 person), and limited edition emoticons. Works made with the Eco Package mini kits provided at the exhibition can also be submitted to the Eco Package Challenge.

Hwang Tae-hwan, Vice President and Head of Samsung Electronics Korea, said, "Samsung Electronics has been continuously conducting various activities such as the Eco Package Challenge, which consumers can participate in daily for sustainable development," adding, "We hope this will be an enjoyable experience to join environmental protection through easy and fun upcycling with Samsung TV and create your own unique works."

This content was produced with the assistance of AI translation services.