Chairman Shin Dong-bin Strengthens Efforts to Host Expo 2030 Busan at Lotte Open

Shin Dong-bin, Chairman of Lotte Group, visited Bears Best Cheongna in Incheon, where the Lotte Open tournament was held on the 4th, and prayed for the successful bid of the '2030 Busan World Expo' together with Lotte Golf Team player Hwang Yu-min (right) in front of the Busan Expo photo wall.

[Asia Economy Reporter Jeon Jinyoung] Shin Dong-bin, Chairman of Lotte, has stepped up efforts to support the bid for the 2030 Busan World Expo.

According to industry sources on the 5th, Chairman Shin visited the site of the Korea Ladies Professional Golf Association (KLPGA) Tour '2022 Lotte Open' on the 4th and said, "Lotte will also contribute to ensuring the successful bid for the 2030 Busan World Expo." He prayed for the bid together with Hwang Yumin, a player from the Lotte Golf Team, in front of the photo wall.

Earlier, Chairman Shin participated in the relay support campaign for the 2030 Busan World Expo bid, 'Together with 2030 Busan,' stating, "I believe Busan, which has not only global exhibition capabilities but also abundant tourism resources and the open and inclusive culture unique to a port city, is the optimal location for hosting the World Expo." Lotte also attended the '2030 Busan World Expo Bid Support Private Committee Launch Ceremony' held on the 31st of last month and decided to actively engage in Expo bid activities along with 11 major domestic companies.

Meanwhile, Lotte supports Korean women's golf by hosting women's professional golf tournaments in Korea and the United States and sponsoring the Lotte Golf Team. The Lotte Open, together with the Lotte Rent-a-Car Women's Open, offers the winner an opportunity to participate in the LPGA 'Lotte Championship.' The KLPGA Lotte Open was held as the 'Lotte Cantata Women's Open' for 10 years from 2011 and was elevated to a group-level event starting last year.

This content was produced with the assistance of AI translation services.