Ostem Pharma Operates Popup Store at Seoul Express Bus Terminal
[Asia Economy Reporter Lee Gwan-joo] Ostem Pharma, a subsidiary of Ostem Implant, announced on the 29th that it will operate a Vussen popup store at the underground shopping street of Seoul Express Bus Terminal (Gyeongbu Line, Yeongdong Line) until June 9.
At the popup store, customers can find all products of Ostem Pharma's premium healthcare brand Vussen, including toothpaste, toothbrushes, and oral rinses. The ‘Ddoongrangi’ edition, launched in collaboration with ‘MUZIK TIGER’ in February, is also available for purchase on site.
In addition, Ostem Pharma offers up to 50% price discounts throughout May, including a 1+1 deal on Vussen toothpaste and a 38% discount on Vussen toothbrushes. Oral irrigator ‘Wapic’ combos, portable irrigators, and electric toothbrushes are sold at a 23% discounted price. Special gift sets or replacement tips for oral irrigators are given free with the purchase of oral irrigators or electric toothbrushes.
An Ostem Pharma official said, “We planned the popup store anticipating heavy foot traffic at the express bus terminal and nearby shops during May, when many people travel to visit their hometowns for Parents' Day or go on trips nationwide. We plan to operate popup stores in large shopping malls in downtown Seoul and shopping districts with dense foot traffic to provide customers with opportunities to directly view and purchase our products on site.”
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Ostem Pharma, a subsidiary of Ostem Implant, has been developing and selling prescription and over-the-counter drugs since its establishment in 2015.
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