Shinsegae Duty Free "Chance to Score Sunglasses... 'Sikkeulbeokjeok Night Talk' Live Broadcast"
Stylist Seo Sugyeong and Broadcaster Jeong Seongho Host
Up to 55% Off on 6 Brands Including Gucci, Balmain, Saint Laurent, and Ray-Ban
[Asia Economy Reporter Yuri Kim] Shinsegae Duty Free announced that it will hold a live broadcast selling sunglasses called 'Lively Night Talk' on its official online mall for one hour starting at 8 PM on the 22nd.
Through this broadcast, Shinsegae Duty Free will offer products from six luxury sunglasses brands including Gucci, Balmain, Saint Laurent, Chlo?, and Ray-Ban at discounts of up to 55%.
Shinsegae Duty Free stated that it prepared this live broadcast to meet the increasing demand for sunglasses ahead of the full-fledged travel season. Recently, amid the rising mood of overseas travel resumption, monthly sunglasses sales at Shinsegae Duty Free Incheon Airport branch from January have grown 200-300% compared to the same period last year.
The broadcast will be hosted by stylist Seo Su-kyung and comedian Jung Sung-ho. They plan to recommend the most suitable products according to situations and concerns, such as 'Sunglasses that can make you a New Yorker on your first overseas trip in two years.'
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Meanwhile, besides this live broadcast, Shinsegae Duty Free is conducting sunglasses discount events both online and offline. Each month, over 50 eyewear brand products including Gucci, Ray-Ban, and Tom Ford are offered at discounts of up to 40% online and up to 55% offline.
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