Jeonbuk Province Accelerates Preparations for Implementing the Hometown Love Donation System

The Hometown Love Promotion Council Fully Launched... Seeking Establishment as the 'Jeonbuk-style Hometown Love Donation System'

[Jeonju=Asia Economy Honam Reporting Headquarters Reporter Kim Han-ho] Jeonbuk Province announced on the 28th that it will operate a promotion council composed of a joint TF of the province and cities/counties, a hometown love promotion team of departments and bureaus, and an expert advisory council in preparation for the implementation of the Hometown Love Donation System.

Jeonbuk Province plans to establish a distinctive "Jeonbuk-type Hometown Love Donation System" by operating the promotion council to explore win-win cooperation measures between the province and cities/counties from the preparation stage of the system, discovering ideas by consolidating the capabilities of all departments and bureaus, and supplementing them with related experts.

First, on the 30th of this month, a joint TF kickoff meeting will be held with provincial and city/county officials to analyze the strengths and weaknesses of the system through lectures on prior cases and Q&A sessions, explain future promotion directions, and collect opinions from cities and counties.

Along with this, the provincial government’s departments and bureaus’ hometown love preparation team will also be activated to discover collaborative tasks.

The preparation team, led by the vice governor, includes 22 related departments under the province such as agriculture, livestock and fisheries, culture and tourism, and public relations, participating in three practical subcommittees: fundraising and publicity, return gift support, and fund and system linkage.

In particular, the hometown love preparation team of departments and bureaus will jointly draft the blueprint for the "Jeonbuk-type Hometown Love Donation System," including comprehensive publicity support and marketing strategy establishment, establishing exchange systems with expatriates, developing and managing distinctive return gifts, establishing and utilizing funds, and linking with similar systems such as the Jeonbuk Love Resident System.

Separately, Jeonbuk Province plans to enhance the execution power of the Hometown Love Donation System by conducting separate research projects and concurrently consulting experts from academia and civic groups.

Through research projects and surveys, the province will investigate donation intentions and return gift preferences to identify potential donors and establish return gift composition plans that promote win-win cooperation between the province and cities/counties. Additionally, on-site advice from civic groups will be conducted to preemptively check for issues during the implementation phase.

Meanwhile, the Hometown Love Donation System was introduced to expand the finances of local governments facing extinction due to vicious cycles such as population outflow and financial deterioration and to promote regional economic revitalization. The law was enacted on October 19, 2021, and is scheduled to be implemented in January 2023.

Jeonju=Honam Reporting Headquarters Reporter Kim Han-ho stonepeak@asiae.co.kr

This content was produced with the assistance of AI translation services.