Pohang Tourism 'Reboot' ... Challenge to Attract 10 Million Tourists

Drama Filming Location 'Spacewalk' Gains Popularity

Employees and citizens of Pohang-si, Gyeongbuk, are performing a 10 million tourist attraction performance at Space Walk.

[Asia Economy Yeongnam Reporting Headquarters Reporter Yeo Jong-gu] Pohang City, Gyeongbuk, has embarked on pioneering the era of 10 million tourists.

For ‘Pohang Tourism Re-Booting (a new start),’ it is promoting the discovery of 20 tasks in four major areas: ▲innovation of the tourism ecosystem ▲expansion of tourism content ▲strengthening target-specific strategic marketing ▲hosting big event festivals.

The city plans to actively reflect the tourism trends changed by COVID-19 and secure Pohang’s unique tourism ecosystem and content.

By July this year, it aims to open a cultural tourism platform called ‘Pohang Travel in My Hand,’ which includes a travel design service enabling self-tours and GPS-based integrated tourism information (accommodation, experiences, food).

It also plans to operate a ‘Youth Regional Tourism Policy Group’ to share tourism ideas, centered on local young entrepreneurs and experts related to tourism.

Additionally, to strengthen a private-led collaborative system, it will advance the ‘Traveler Platform,’ a travel information communication space using cafes and accommodations, and support ‘Tourism Dure Businesses.’

The city also achieved selection last year in the Ministry of Culture, Sports and Tourism’s public contest projects in the fields of ‘Activation of Lifestyle Tourism’ and ‘Fostering Ecological Green Tourism’ to meet the individualized and diversified tourism demand after COVID-19.

It plans to develop products linking rural experiences and marine tourism and conduct experience programs utilizing ecological resources around the Homigot Peninsula together with private businesses.

Mayor Lee Kang-deok of Pohang said, “We will do our best to consider the direction of tourism industry growth in preparation for future social changes newly approaching after COVID-19 and prepare policies.”

This content was produced with the assistance of AI translation services.