Revu Corporation Transitions to Sole CEO Structure with Jang Daegyu
[Asia Economy Reporter Donghyun Choi] Revu Corporation, the company with the largest number of influencer members in Korea, is transitioning to a sole CEO system to strengthen management capabilities and foster future business growth.
Revu Corporation announced on the 22nd that it changed from co-CEOs Jang Daegyu and Jung Yeon to a sole CEO system under Jang Daegyu through an extraordinary general meeting of shareholders. The company stated that it plans to further enhance the expertise of its management team by recruiting additional experts in technology and finance.
CEO Jang is recognized as an expert in Korea’s online marketing and influencer business. Starting with the founding of the online marketing company ‘Dualro’ in 2004, he has gained extensive experience and expertise in the industry through roles such as CEO of BCNEX, the predecessor of Revu Corporation. He currently also serves as the president of the Korea Influencer Industry Association.
The company said that with a unified decision-making system in place, the pace of domestic and international projects, which have recently been progressing in various directions, will accelerate. Revu Corporation is expanding its technological development and influencer-related business areas both domestically and internationally, including ▲strengthening platform technology by integrating machine learning (ML) and artificial intelligence (AI) ▲new businesses for macro and mega influencers ▲e-commerce new business based on Chinese Wanghong business ▲additional overseas market expansion (China, Japan, etc.).
CEO Jang stated, “With the establishment of a sole management system, resource operation efficiency aligned with the company’s mission and vision will improve, and we will be able to respond more effectively to business issues arising domestically and internationally at any moment. As we plan to further strengthen the expertise of the management team, this year we will focus on establishing a performance-oriented management system from a long-term perspective and preparing future growth engines.”
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Revu Corporation, now in its ninth year, is a specialized influencer marketing company operating Korea’s largest influencer marketing platform, ‘Revu (REVU).’ Last year, it launched ‘Revu Select (REVU SELECT)’ for macro and mega influencers and the open influencer platform service ‘Revu Partners (REVU PARTNERS),’ expanding its business scope across the influencer market.
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