Shinsegae Casa, Casamia '40th Anniversary' Special Event Held

[Asia Economy Reporter Donghyun Choi] Shinsegae Group's living & lifestyle company Shinsegae Casa announced on the 15th that it will hold a customer appreciation event until April 24th to celebrate the 40th anniversary of Casamia's founding.

Founded in 1982, Casamia is offering popular furniture, premium collections, and accessories at special discounted prices to thank customers who have supported the brand for 40 years. In addition, various online customer events have been prepared to allow customers to shop safely and enjoy benefits from home, drawing attention.

First, representative popular furniture will be sold at discounts of up to 65%, and accessories up to 90%. The bestseller 'Campo Sofa' is available at a 25% discount, the 'Belloni Recliner Sofa' at 25%, and the 'Linea AV Console' at 25%. Along with this, Shinsegae Casa's premium furniture collections 'La Maison', 'Designers Collection', and 'Casamia Select' can also be purchased at unprecedented special prices.

On Shinsegae Casa's digital platform 'Good.com', customers can enjoy discounts of up to 50%. Additionally, during the 'Hot Deal' event, purchasing the 'Materasso Lux D.C.' offers a 24% discount on the 'Prima Bed', 40% off the 'Boe Couch Sofa', and 40% off the 'La Maison Nice Lounge Chair'. Furthermore, all Good.com customers receive a 7% discount coupon, and a 15% discount coupon is also given daily in limited quantities.

Customer events have also been prepared. Purchasing any of the 16 bestsellers, including the fabric modular sofa 'Bosco' released last month, 'Belloni Sofa', 'Linea Bed', and 'Wooster Recliner', provides additional benefits. All customers who purchase these products will receive 4,000 Good.com points, and through a raffle, one first-place winner will be awarded a home decoration service worth approximately 10 million KRW.

For those planning to refresh their bedroom interiors due to spring weddings or moving, the 'Materasso Lux & Classic Bed Promotion' is worth noting. When purchasing the 'Lux' and 'Classic' lines from the mattress specialist brand 'Materasso', Casamia's premium beds can be purchased at half price, with an additional 10% discount on drawer purchases and a free side table gift. Customers purchasing mattresses will also receive a free topper.

To commemorate Casamia's anniversary, Shinsegae Casa is introducing 'Campo Care', a post-purchase service for the representative bestseller 'Campo Sofa'. Campo Care provides free seat cushion filling or seat cushion and backrest fabric covers within two years of purchase. This service is available to customers who purchase the ivory color of the 'Campo Classic' and 'Campo Slim' lines.

Additionally, various events such as the 'Lucky Quiz Event' offering prizes like Chosun Hotel accommodation vouchers, Shinsegae gift certificates, and aroma gifts; a new semester event giving gifts with purchases of children's and student furniture; and a wedding club promotion providing points benefits to engaged couples are being held simultaneously.

Meanwhile, Shinsegae Casa showcases a diverse lifestyle that can be filled with Casamia through a special video produced to celebrate Casamia's 40th anniversary. The scenes proposed by Casamia can be viewed in the virtual reality (VR) showroom on Shinsegae Casa's digital platform Good.com.

A Shinsegae Casa official stated, "We have prepared benefits and events to express our gratitude to customers who have been with us for 40 years," adding, "We will continue to strengthen design, quality, and customer service to become a brand that receives steady interest and love from customers."

This content was produced with the assistance of AI translation services.