Linkshops Strengthens Support for Outstanding Dongdaemun Fashion Exporters
Selected as 'Black Label'... Support for Marketing, Sales, and Translation Provided
[Asia Economy Reporter Kim Cheol-hyun] Linkshops, a wholesale clothing brokerage platform (co-CEOs Seo Kyung-mi and Oh Young-ji), announced on the 15th that it has selected 100 outstanding export companies among Dongdaemun wholesale clothing businesses and awarded them the 'Black Label' certification mark.
The newly introduced Black Label by Linkshops selects Dongdaemun fashion companies suitable for overseas market sales, grants a certification mark within the service, and supports online marketing, product sales, expert language translation (Korean, English, Chinese), and separate product exposure for Black Label members.
The Black Label is available to companies that meet the following criteria: ▲domestically produced (Made in Korea) products ▲clear provision of detailed product information (size specs, blend ratio, origin) ▲multilingual product information entry (supported by Linkshops) ▲guaranteed stock quantity, and is decided through internal review.
Starting with the 100 companies selected this time, Linkshops plans to expand the support target to 300 companies within the year. Especially, companies selected through pre-registration conducted a one-month pilot operation and showed results such as a 240% increase in order volume and a 58% increase in wishlists in February compared to January.
About 13,000 Dongdaemun companies are registered on Linkshops, and notably, 30% of the total monthly orders exceeding 100,000 come from overseas markets such as China, Hong Kong, and Singapore.
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Oh Young-ji, CEO of Linkshops, said, "We will continue to introduce various global services linked to the Dongdaemun fashion market and do our best to achieve results."
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