"Call Me 'Tony'" Choi Tae-won Holds Town Hall Meeting with SKT Employees

Communication Meeting at Headquarters Suprex Hall
First Official Meeting Since SK Telecom Chairman Inauguration
Participated in Management Last Month as Unpaid Non-Executive Chairman

SK Group Chairman Chey Tae-won had his first official meeting with the executives and employees as the Chairman of SK Telecom on the afternoon of the 11th at the SUPEX Hall of SK Telecom headquarters in Euljiro, Seoul. Photo by SK Telecom

[Asia Economy Reporter Minyoung Cha] Chey Tae-won, Chairman of SK Group, held his first official meeting with employees as Chairman of SK Telecom.

SK Telecom announced on the afternoon of the 11th that Chairman Chey held a town hall meeting with employees at the Suprex Hall of SK Telecom headquarters in Euljiro, Seoul. Chairman Chey officially formalized his management participation last month by taking on the unpaid, non-registered chairman position.

About 30 people, including Chairman Chey and Yoo Sang-young, President of SK Telecom, attended the town hall in person, while the rest of the employees participated remotely via a video conferencing platform.

Chairman Chey discussed the company’s vision and improvement tasks for two hours with about 350 members of the Apollo TF, who are promoting artificial intelligence (AI) business within SK Telecom. This was to emphasize the importance of SK Telecom’s next-generation AI services being promoted by Apollo TF and to expand consensus on future business directions.

On this day, Chairman Chey reportedly had candid discussions with employees to enhance the company’s AI competitiveness. In particular, he emphasized horizontal communication by requesting to be called by his English name, Tony.

Meeting with employees, Chairman Chey said, "It is difficult to compete with platform companies by their rules, so let’s take meaningful challenges through differentiated strategies," and added, "Apollo plays the role of 'Transformation' to turn SK Telecom into a new artificial intelligence (AI) company, and we will achieve a new leap forward through this opportunity."

He also plans to utilize internal and external experts from various fields such as technology, gaming, arts, humanities, and social sciences. There is also a plan to create a future planning team, a brain organization that will establish and manage a mid- to long-term AI strategy roadmap. Furthermore, he promised to significantly strengthen personnel and resources by expanding the existing Apollo TF into a regular organization and to unite not only SK Telecom but also SK’s ICT capabilities.

SK Telecom explained that this move reflects Chairman Chey’s conviction that AI, led by AI agents, will not only be the core of SK Telecom’s future business but also a new growth engine for SK Group. Chairman Chey emphasized, "Today’s event is a meaningful occasion marking SK Telecom’s first step toward full transformation," and added, "Although the road ahead is long, we must not stop."

This content was produced with the assistance of AI translation services.