SSG.com Signs Business Agreement with Yuhan-Kimberly... "Exclusive Products and Joint Marketing Initiatives"
On the 3rd, Hwang Woon-gi, Head of Product Division at SSG.com (left), and Lee Seung-ho, Head of Customer Business Division at Yuhan-Kimberly, are taking a commemorative photo.
View original image[Asia Economy Reporter Lim Chunhan] SSG.com announced on the 3rd that it has signed a Joint Business Partnership (JBP) agreement with Yuhan-Kimberly, a leading domestic household goods company, significantly strengthening their partnership cooperation to expand sales.
Through this business partnership agreement, SSG.com and Yuhan-Kimberly will jointly establish sales targets. They will hold regular meetings focusing on sanitary pads, beauty tissues, masks, and cleaning products to promote sales growth.
In the first half of this year, they plan to open an official Yuhan-Kimberly brand store highlighting major brands such as Huggies, Kleenex, and Good Feelings, and conduct opening promotional events. Going forward, both companies will jointly carry out regular marketing activities at least twice per quarter.
SSG.com also plans to increase sales through its own live broadcast channel, ‘SSG Live.’ They will discuss exclusive Yuhan-Kimberly planned products and early releases of major brand new products available only on SSG.com.
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An SSG.com official stated, “Since last year, we have been focusing on building business partnerships with competitive companies across a wide range of categories such as food and electronics to create win-win situations,” adding, “The goal is to enhance platform competitiveness by providing better benefits to customers.”
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