On the 10th, a customer is purchasing products at the antibiotic-free pork section of Emart in Seongdong-gu, Seoul.

On the 10th, a customer is purchasing products at the antibiotic-free pork section of Emart in Seongdong-gu, Seoul.

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[Asia Economy Reporter Lim Chun-han] Emart announced on the 10th that it will expand its antibiotic-free pork sections from the existing 33 stores to 130 stores nationwide.


To celebrate the expansion of the pork sections, until the 16th, antibiotic-free brand pork hind leg meat will be sold at a 23% discount compared to the previous price, and front leg and ribs will be discounted by 10%. All antibiotic-free chicken parts can be purchased at a 20% discounted price when accumulating Shinsegae Points.


Antibiotic-free certified pork is livestock produced by adhering to certain certification standards, such as using feed without antibiotics or antimicrobials and prohibiting the use of veterinary drugs. The reason for actively selling antibiotic-free pork is due to increasing interest in healthy food, and the spread of value consumption trends emphasizing eco-friendliness and animal welfare. In fact, sales of eco-friendly fruits and vegetables such as pesticide-free and low-carbon products increased by 25% compared to the previous year, animal welfare eggs by 48.6%, and animal welfare chicken by 14.9% last year.



An Emart official said, "As interest in healthy food grows and value consumption trends spread, we have expanded the sale of antibiotic-free pork," adding, "We will continue to strive to introduce new products that did not exist before, such as eco-friendly products, in line with the diversifying customer demands."


This content was produced with the assistance of AI translation services.

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