IBK Industrial Bank, Airs 'Small Business Owners Protecting Daily Life' Advertisement

[Asia Economy Reporter Jin-ho Kim] IBK Industrial Bank announced on the 30th that it will showcase its second advertisement of the year, titled "Small Business Owners Protecting Everyday Life," across various media platforms.

This advertisement conveys the message that Industrial Bank supports and stands with small business owners through the copy, "To protect their daily lives that protect our everyday life."

Through stories such as a stationery store owner who opens the shop and takes care of children even in bad weather, and a restaurant owner who goes to the store even on the day his son goes to the military, the ad expresses gratitude toward small business owners. It is presented with a warm atmosphere accompanied by the sincere narration of actor Lee Je-hoon.

The video will be released simultaneously on TV channels, YouTube, Instagram, and other platforms. It consists of one 30-second and one 60-second version.

An IBK Industrial Bank official said, "We produced this advertisement to send warm support and solidarity to small business owners during difficult times," adding, "Going forward, Industrial Bank will continue to fulfill its role as a pillar of support beside small business owners and small and medium-sized enterprises."

This content was produced with the assistance of AI translation services.