GS The Fresh Indonesia 'K-Food Popularity'... Annual Sales Growth 20.1%

GS The Fresh Indonesia opened its 7th store, 'Paksi's 123 Mall Branch,' on the 21st.

[Asia Economy Reporter Lim Chun-han] K-food is gaining great popularity at GS The Fresh, operated by GS Retail in Indonesia.

On the 28th, K-food sales at GS The Fresh Indonesia grew at an average annual rate of 20.1% from 2016 to November this year. Popular products include Tteokbokki, Gimbap, Ramen, Kimchi, and Korean pears. Since its initial entry, GS The Fresh has established a 'Korea Food Zone' and held a 'Korea Food Festival' featuring discounts on Korean products and food experiences to promote K-food and Korean culture.

On the 21st, GS The Fresh Indonesia opened its 7th store, 'Paksi's 123 Mall Branch,' in a large shopping mall in Bogor City, South Jakarta. This store became a local landmark, attracting about 10,000 customers within just six days of opening.

Kim Jeong-seop, head of GS Retail Indonesia, said, “With the opening of the 7th store in Indonesia, we expect to gain more momentum in promoting K-food and Korean culture,” adding, “By opening two additional stores this year alone, we are also making a significant contribution to introducing Korea’s advanced distribution system in Indonesia.”

This content was produced with the assistance of AI translation services.