LG Uplus Opens MyData Pilot Service 'Dikitaka'

First Service After Shinhan Bank and CJ OliveNetworks' MyData Joint Project Agreement
Data Platform Combining Company-Owned and Other Customer Information

[Asia Economy Reporter Eunmo Koo] LG Uplus announced on the 15th that it has launched the data communication service ‘Dikitaka’ in collaboration with Shinhan Bank and CJ OliveNetworks.

Dikitaka means ‘Data로 Tikitaka,’ allowing customers to create and communicate their own stories, and to explore stories created based on corporate data, aiming to be a data platform that helps customers in their daily lives.

LG Uplus, Shinhan Bank, and CJ OliveNetworks signed a business agreement last month for a joint MyData project and have been exploring collaborative models using financial, telecommunications, and distribution data. Dikitaka is the first service presented to customers and will be operated on a trial basis for about one month until mid-January next year. It can be accessed through the event page on the Shinhan SOL app.

In Dikitaka, users can experience three types of topics: ▲‘Real-time Topic,’ where customers upload and share their feelings (emojis), photos, and texts in real time according to given themes; ▲‘Data Topic,’ where users can check content analyzing data held by Shinhan Bank, CJ OliveNetworks, and LG Uplus on various themes; and ▲‘Survey Topic,’ where users participate in surveys related to Data Topics and see other customers’ opinions.

An LG Uplus official said, “We will enhance our data business capabilities through the Dikitaka service and strengthen our cooperative relationship with Shinhan Bank and CJ OliveNetworks.”

This content was produced with the assistance of AI translation services.