KleanNara, 1 Day 1 Clean Challenge 진행
[Asia Economy Reporter Kim Jong-hwa] Comprehensive paper company Kkaekkeutan Nara announced on the 2nd that it will conduct the '1 Day 1 Clean Challenge' in December as part of the 'Clean Cycle' campaign.
Clean Cycle is Kkaekkeutan Nara's representative CSR campaign prepared to realize sustainable value through 'resource circulation' and 'sharing circulation' activities under the goal of strengthening ESG management. On the 1st of every month, the 1 Day 1 Clean Challenge, which can practice environmental protection and resource circulation in daily life, is uploaded through the official Clean Cycle Instagram channel to create eco-friendly living habits together with customers.
The theme of the 1 Day 1 Clean Challenge conducted in December is practicing 'secondhand trading and free sharing.' Although secondhand trading and free sharing require time and effort, the purpose is to reduce waste generation by giving new uses to used products, and users can use necessary products at affordable prices.
Among the participants selected as outstanding during the challenge held throughout December, a mask strap upcycled from discarded parachute cords produced by Qcleaf will be given as a prize. The challenge can be participated in through the official CSR Instagram channel of Kkaekkeutan Nara, Clean Cycle.
In 2021, Kkaekkeutan Nara conducted the 1 Day 1 Clean Challenge with various themes such as 'Boasting about long-used items,' 'Clean shopping,' 'Picking up trash in our neighborhood,' and 'Practicing recycling and upcycling.'
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A representative of Kkaekkeutan Nara said, "We thank those who actively participated in the 1 Day 1 Clean Challenge in 2021 despite the inconveniences," and added, "In 2022, we will continue to conduct various challenges under the themes of resource circulation and sharing circulation to actively communicate with customers."
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